The Greatest Goal and Purpose of Life

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LATEST BLOG POST
The Greatest Goal and Purpose of Life
by Darren Hardy

Whenever I am asked what I believe the goal and purpose of life is, my answer is the same, and it’s the theme of this issue. Of all the great pursuits in life, to me this is the most important. Every virtue, treasure and reward in life is obtained only through this quest. What is it? It is living your potential.

Robert Louis Stevenson said it more than a hundred years ago: “To become what we are capable of becoming is the only end in life.” Unfortunately, many people don’t dare to dream about what they can achieve. They lock their greatness away, afraid of their own vast potential. Instead of stepping out of their comfort zone, they deny life’s possibilities and choose to live safe… and small. It is said that the greatest waste in the world is the difference between what we are and what we are capable of becoming.

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